The Small City Segment
Anchors
Wheeling Steel (Wheeling, WV)
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Wheeling Steel (Wheeling, WV)

Anchors Ep. 2

Today we're going to talk about Wheeling Steel. It's easy to argue that this company, in some ways, spanned the better part of 160 years, its origins dating back to 1852. This isn't the type of company you can trace back to a larger-than-life founder or a single ‘eureka’ moment. In many ways, it was born out of the Nail City itself, formed through a merger of the three largest independent iron and steel companies in Wheeling in 1920.

It was named Wheeling Steel for a reason. In its first decade, it employed more than 17,000 people. It had operations spanning almost 30 miles up and down the Ohio River. It was the third largest steel manufacturing company in the country.

But as we'll hear today, it didn't just have recognition in the industry. Its name was also known all over the country. In this episode, we're going to zoom in on three stories from different areas of wheeling steel and discuss what they can teach us both about business and about being a business in a small city.

Background (1:30)

Chapter 1: Down to the Last Penny (16:00)

How LaBelle Iron Works set themselves apart from all of their competitors by how they did financial management

Chapter 2: Steely Resolve (52:35)

How two men in particular fought through tough local pressure to innovate new products and processes that kept Wheeling Steel alive

Chapter 3: It’s Wheeling Steel! (01:16:40)

How the musical skills of Wheeling Steel's employees gave it an advantage in the mills

Wrap-Up & Takeaways (01:32:45)


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The Small City Segment
Anchors
A podcast about the companies - both past and present - that anchor the small cities of America.
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Dustin Mix
Maria Gibbs